TIKKURILA - COLORFUL

CHALLANGE!

Creating an inspiring and engaging store environment is at the core of our business. Together with Tikkurila, we have crafted a solution that not only embodies their brand but also showcases their products in the most captivating way. Our approach is rooted in a profound understanding of the client’s vision and needs, culminating in a store design that marries aesthetics with functionality.

In our project with Tikkurila, we have designed and constructed smart solutions to display their colors, aiming to captivate and guide consumers. We asked ourselves: How can the store interior be optimized to highlight Tikkurila’s products? How do we create a holistic consumer experience within the store? The result is a design that accentuates the diverse qualities of the colors on various surfaces. Additionally, we developed step-by-step guides to streamline the customer’s purchasing journey.

IT´S ALL IN THE

DETAILS

Details are pivotal in crafting an exceptional in-store experience. For Tikkurila, we experimented with various textures and angles to highlight colors under different lighting conditions and on diverse materials. The outcome has been remarkable, with a wall of colors that offers a faster and more genuine experience of Tikkurila’s entire palette.

A slanted wall ensures even light distribution across all color- and product samples, giving customers a clear and precise understanding of how the colors will appear in different settings. This setup allows customers to quickly and fairly compare hues, facilitating more confident decision-making.
The perforated pattern on the wall is not only visually appealing but also functional, accommodating various cardholders and signs.

Moreover, we integrated QR codes and an intuitive customer guide to simplify the process of finding the right color for the right surface, material and environment. Every detail has been carefully considered to maximize product exposure and streamline the decision-making process. Our attention to detail guarantees that Tikkurila’s colors and products are showcased in their most vibrant and attractive form, enhancing the overall shopping experience and reinforcing the brand’s quality and reliability.

SIMPLICITY

AND SMOOTHNESS

We aim to make collaboration as effortless and seamless as possible for our clients. From initial contact to distribution and installation, we are there every step of the way, ensuring full transparency throughout the process. Our close relationship with the client and our inclusive approach enable Tikkurila to monitor every phase of the store implementation and see their vision come to life.

For Tikkurila, we provided tailored solutions to meet their specific needs. Our suite of services includes a 3D floor planner, a customized webshop, ongoing order management, and logistics. Our flexibility and expertise ensure that we deliver products on time and to specification, every single time. “The collaboration with PS has been fantastic. We are very pleased with how our partnership has elevated our brand in our regional stores in an outstanding way,” says Aki Karttunen, Retail Marketing Manager, Tikkurila.

By blending humility with high professionalism, we have showcased our ability to enhance Tikkurila’s brand and create unique store experiences. We excel in developing bespoke solutions and making collaboration smooth and effortless, resulting in optimal store presentation every time.